As remote and hybrid work continues to expand, online whiteboards have become essential tools for visual collaboration among distributed teams. This article offers an updated 2025 comparison of the major collaborative whiteboard platforms-Miro, Mural, Lucidspark, Conceptboard, and Microsoft Whiteboard-highlighting their distinctive features, strengths, price offerings, and ideal use cases.
Miro continues to position itself as a leader in online collaborative whiteboards, self-designating itself as the "Innovation Workspace" in 2025. The platform offers an endless canvas for brainstorming, planning and designing in real time, with a user base exceeding 90 million worldwide.
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Strengths:Miro excels in versatility and its vast ecosystem. In 2025, it expanded its functionality beyond simple whiteboarding to a complete workspace with the addition of Tables, Slides, and integrated project management tools. Its recent AI evolution allows sketches to be transformed into editable diagrams, increasing efficiency in the transition from ideation to structured design.
Mural positions itself as a platform focused on facilitating structured collaborative sessions and guided workshops.
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Strengths:Mural excels at a structured approach to collaboration. Its built-in facilitation features allow workshops to be run effectively, making it especially popular with facilitators and consultants. The interface is designed to keep participants focused during structured sessions. In 2025, Mural improved its AI capabilities and business credibility by offering strong security compliance and advanced administrative controls.
Launched by Lucid Software as a complement to the popular Lucidchart, Lucidspark has evolved as a complete visual ideation solution.
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Strengths:The main advantage of Lucidspark comes from its integration with Lucidchart. Teams can move seamlessly from brainstorming to creating detailed diagrams, maintaining a seamless workflow within the same ecosystem. The clean interface and guided experience are often praised for being intuitive. In 2025, Lucidspark improved its collaborative AI and added Team Spaces, which serve as hubs where hybrid teams can store all their whiteboards and related documents.
Conceptboard maintains its position as a European solution geared toward security and GDPR compliance.
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Strengths:Conceptboard's strengths remain its security and data hosting flexibility. It is one of the few solutions that offers on-premise deployment, a significant advantage for institutions with strict IT policies. Fully GDPR compliant, Conceptboard is particularly popular in Europe and the public sector. The platform has improved its integrations with Microsoft Teams, Google Drive, and Atlassian tools, while maintaining a simple interface and competitive pricing.
Microsoft Whiteboard is integrated into the Microsoft 365 suite and offers an affordable solution for those already in the Microsoft ecosystem.
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Strengths:Microsoft Whiteboard's greatest strength is its ease of use and availability within the Microsoft ecosystem. Integration with Teams makes it ideal for quick meetings without the need for additional tools. Microsoft has significantly improved Whiteboard in 2025 with the integration of Copilot AI and more templates, making the tool more competitive than before.
Although Lucidchart is not a whiteboard itself, it is a professional diagramming tool that is often considered along with whiteboard apps.
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Strengths:Lucidchart excels in creating advanced and professional diagrams. For scenarios that require precision and technical detail, it provides the right tools and templates. In 2025, its integration with Lucidspark has become even more seamless, enabling teams to cover the entire workflow from ideation to detailed design within a single ecosystem.
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Artificial intelligence is now fully integrated into all major online whiteboard platforms. Miro AI can now turn sketches or screenshots into editable diagrams with the "Sketch to Diagram" feature, Mural AI assists with idea generation and organization, and Lucidspark offers AI assistance with brainstorming. Microsoft has also integrated Copilot into Whiteboard, enabling users to generate and organize content through natural language commands. These AI features not only speed up preparatory work, but also improve post-session analysis, helping teams turn ideas into concrete action plans.
By 2025, online whiteboard platforms had evolved far beyond the simple "digital whiteboard" function. Miro introduced Tables, Slides and project management tools, positioning itself as a comprehensive workspace for innovation. Lucid consolidated its suite with Lucidspark, Lucidchart and Team Spaces, creating a unified environment that covers the entire cycle from ideation to execution. Conceptboard has also expanded its functionality to include project management and formal approvals. This trend toward all-in-one platforms reflects the need for teams to reduce tool fragmentation and maintain context during the transition from ideation to execution.
With the consolidation of hybrid work, platforms have refined functionality to serve both live meetings and asynchronous collaboration. Integration with video conferencing is now standard, with Miro, Mural and Lucidspark offering video calls integrated directly into whiteboards. Features such as Miro's Talktrack (which enables recording of whiteboard explanations) support asynchronous collaboration across time zones. Integration with physical devices is enhanced, with Microsoft Whiteboard and Miro supporting interactive displays to connect in-person and remote participants.
Security and compliance have become key differentiators in 2025. Conceptboard continues to stand out with its security-oriented approach, offering hosting in Germany, ISO 27001 certification, and on-premise options. Other platforms have also upgraded their security credentials: Miro now offers a choice of data residency between U.S. and European data centers, while Mural provides regional hosting and BYOK encryption. These options reflect the growing importance of data sovereignty and regulatory compliance for global organizations.
Conceptboard is the best choice for teams with high security and GDPR compliance needs. Being developed and hosted in Germany, it offers full GDPR compliance, ISO 27001 certification and on-premise hosting options. It is especially popular among European government institutions and companies with strict data protection requirements.
Miro offers a broader ecosystem with more than 160 integrations and 5,000+ templates, positioning itself as a comprehensive workspace for innovation. Mural, on the other hand, excels in structured facilitation features such as anonymous voting and private mode, making it ideal for facilitated workshops and design thinking sessions.
Yes, all major platforms offer free plans with some limitations. Miro, Mural and Lucidspark offer free versions with limit of 3 editable whiteboards. Conceptboard offers unlimited whiteboards for a single user (with limit of 100 items per whiteboard). Microsoft Whiteboard is completely free for anyone with a Microsoft account.
Lucidspark is ideal for brainstorming and initial ideation, while Lucidchart specializes in creating detailed technical diagrams. For teams that need both capabilities, the Lucid Suite offers an integrated experience that makes it easy to move from ideation to formal diagrams.
Yes, by 2025 all major platforms have integrated AI capabilities. Miro AI can turn sketches into editable diagrams, Mural AI assists in idea generation and organization, Lucidspark offers Collaborative AI for brainstorming, and Microsoft Whiteboard has integrated Copilot to assist in content creation.
Microsoft Whiteboard offers the most natural integration with Teams, being part of the same ecosystem. However, Miro, Mural, and Conceptboard also offer native integrations with Teams that allow whiteboards to be used during meetings. The choice depends on the additional functionality needed beyond integration with Teams.
All major platforms offer mobile and tablet apps, but the experience varies. Miro and Mural have full mobile apps, while Microsoft Whiteboard is particularly optimized for Surface devices. For heavy use, we still recommend desktop access for the best editing experience.
The online collaborative whiteboard market in 2025 offers different options for every need. Miro excels as an all-in-one solution with a broad ecosystem, Mural stands out for its structured facilitation capabilities, Lucidspark offers seamless integration with Lucidchart for end-to-end workflow, Conceptboard excels in security and GDPR compliance, Microsoft Whiteboard provides easy integration for Microsoft users, and Lucidchart remains the standard for professional charting.
The best choice depends on the specific needs of the team, the integrations required with the existing ecosystem, and the security and compliance requirements of the organization. What is clear is that visual collaboration continues to be critical to modern work, with platforms rapidly evolving to support increasingly complex and distributed workflows.